Most successful entrepreneurs around the world today are introverts. This is because introversion produces a number of different benefits. Introverts tend to listen more than they talk, which is great for collecting feedback and understanding customers. The UK is a nation of introducing entrepreneurs, according to new research.
One-third (36%) of entrepreneurs surveyed described themselves as introverts, compared to only 15% who said they were all-out extroverts. The findings are part of Virgin Money's campaign to celebrate the “Upstarts”, the people who have taken the leap and launched a business on their own. While the most successful entrepreneurs tend to be introverts, there are a greater number of extroverted entrepreneurs. Outwardly confident, eye-catching and articulate, the extroverted entrepreneur finds it easy to convince people to buy his business, and he is a networking expert.
They'll probably find things a lot easier, especially in the start-up phase, where it's important that both you and the people you employ believe relentlessly in what you're doing. The UK is a nation of 'entrepreneurs', according to new Virgin Money research. One-third (36 percent) of entrepreneurs surveyed described themselves as introverts, compared to only 15 percent who said they were all-out extroverts. Similarly, successful entrepreneurs delay immediate gratification for the sake of a goal that may be a long way down the road.
To address these weaknesses, the introverted entrepreneur must, first of all, start a business that focuses on creative thinking and independence, and one that does not require him to be the public face of the company. However, it is this same self-confidence that can trip up the extroverted entrepreneur if he is not careful. No matter how their personalities differ, successful entrepreneurs know how to move on despite the inevitable awkwardness of stepping out of their comfort zones. If you can't make a decision without having a full and clear view of the circumstances, you might not make it as an entrepreneur.
In addition to being excellent listeners, introverted entrepreneurs are always looking for the best solutions. The main character traits among 1000 small business owners and real-life entrepreneurs surveyed across the UK were consideration (62 percent), flexibility (61 percent) and consideration (57 percent), qualities typically associated with the most introverted personality types. This is a challenge in personal life, but as an entrepreneur, the face of your company, constantly presenting your products, whether it's services or a product, can be downright exhausting. Unlike those who require the security (real or imaginary) of a full-time job, successful entrepreneurs have a greater fear of getting stuck in their comfort zones and not reaching their potential.
So what about entrepreneurship? Both introverts and extroverts can be business owners, but how is each different in their approach? What are its strengths and weaknesses? Some of the most outgoing entrepreneurs may have an air of certainty and self-possession, but they are more likely to admit that they are wrong than you imagine.